Anirban Basak
Strategic Leader
anibas700@gmail.com
Results-driven Senior Leader, with 23 years in global business build-out, PMO, business operations delivery (services, platform, product), creating leaders and delivering Q-on-Q profitable outcomes, across digital and industry service lines
Critical experience across business functions especially in the past 10 years: Outsourced site / center management (+1500 people), setting up and enhancing business management and delivery frameworks, finance governance, Board-level and stakeholder governance, developing and implementing people-focused frameworks, procurement, site performance management
- Set up / executed global delivery models in start-ups + large organizations, and across 3rd party, captive and shared
- services / GBS frameworks (both Public and Private, including JV structures) ; have set up POC and Pilot operations
- across India, US, Manila, Colombo, Kuala Lumpur, Singapore
- Extensive experience managing in-house, outsourced and vendor partner operations including contracting
- Have delivered results against contractual SLAs, EBITDA targets and Q-on-Q profitability, delivering top CX, business
- outcomes and enabling growth for clients and shareholders across geographies
- Current direct reports are professionals at AVP and VP levels (with 15 – 20 years’ experience)
- Extensive experience working with global cultures and people – global reporting manager, direct reports, peer group,
- and worked in matrix environments ; managed large teams (span of control managed 500+ upto 3100 people)
- Focused on well-being and resilience of people; known for high EQ
- Strong implementer of high-impact culture
- Role model for integrity – for me, integrity is binary
- Clifton strengths: Woo, Communication, Positivity, Ideation, Strategic, Individualization
- Skilled at having crucial / difficult conversations with people, and in practicing critical feedback
Entrepreneurial DNA, Prudent fiscal Manager – focusing beyond the obvious to harness opportunities and fuel growth for clients, shareholders, people and the society
Linkedin Id: https://www.linkedin.com/in/anirbanbasak/
2009-10
- IIM Calcutta – MBA (2009-10) – Senior Management Program in General Management (SMP05)
1995
- IIT Roorkee – M.Tech – Geotechnical Engineering. 1995
1999
- TQM & Marketing Mgmt Diploma from AIIMAS, Chennai (1999)
2012 and1997
- BSI and CII-Certified internal auditor for ISO9000 (2012 and1997)
Bsc. Hon.
- Bsc. Hon. Graduation and Schooling from University of Delhi / CBSE New Delhi
Diverse Exposure in Program mgmt., operations, solutioning, business strategy and execution across Accenture, Enel Group, Computershare India JV, WNS, Cognizant, Wipro, Pearson, others
Customer insights operations | KPO and Analytics | Financial Services | Insurance and Healthcare | Hi-tech, Digital Media operations |
---|---|---|---|---|
Customer experience management | Digital campaign analytics – campaign performance and advertiser solutions | Fraud management, risk and payments processing | Claims processing, subrogation, revenue cycle management, payer claims audit, fraud management | Content design and production planning, multimedia script design and development, Trust and Safety advertising ops, platform integrity ops, content moderation |
Sustainability and environmental reporting Energy reporting (GHG emissions, carbon reporting) | Claims analysis churn analytics, Pharma KOL reporting, sales & marketing analytics | Registry/Transfers operations, Employee plans, Dividends, corporate actions, Investment bank sales support (charting and knowledge assets processing) | Acute care and critical care solutions | Audience network and malvertiser investigations management |
Billing services, meter reads processing, New solution development, contract management | Social media thematic research, social media listening operations | Contracts and pricing review ops, legal case analysis, Finance and accounting (except FPnA), AP automation | Clinical Data management, Pharmacovigilance, regulatory affairs and e- submissions, Sales/Mktg analytics | Studio marketing and finance operations; automation Ad Sales and revenue assurance operations, platforms operations, publisher learning product design; product localization |
(Horizontal service delivery across industries) Customer success, CX, Finance and consultative sales operations across industries
Delivery Excellence:
Delivery Excellence: Operations, Practice management and Business Finance
Assuring $ velocity: have turned cost centers to profit centers ; Reduced cost to serve by 8 -15% consistently y-on-y Pricing models and contracting negotiations with partners and vendors : BPO/KPO services and platform development contracts, essential services and infrastructure management contracts; Budgeting for 3-year and 5-year plans Contracting and vendor partner operations, procurement, vendor operations planning and control: capacity, volumes and performance management
Exponential growth delivered: delivered 15x growth in 7-10 months at Accenture ; ground-up operations 0 to 300 FTE in 3 months, and thereafter 300 to 1500 FTEs in 4 months in Accenture ; profitability @ 15% higher than target, 2017 – 2019
Scaled operations from 50 to 500 FTEs in 9 months, across geographies for Global Top-3 clients at Regalix, Inc.: moved from a cost center to profit center within 10 months, 2015 – 2016 Extensive experience building out greenfield sites and accelerating business growth in the past 7 years at Computershare, Regalix, Accenture and Enel (Customer Insights, consultative sales, Hi-tech, Media, Financial services and digital platforms businesses)
Delivered ++profitability through razor-sharp focus on Day-to-day operations and site performance – managed +3000 people, and P&L of >$150mm contracts TCV ; led cross-functional teams for global projects : members from Operations, domain experts, customer success, Engineering / IT services, automation enablement, Quality, Business Excellence and HR
Revenue growth delivered from start-up to $1.2 mm Year1, in only 7 months of new set-up; Year2 at +$3 mm – set up Global delivery across India, Philippines, Costa Rica at Co. 1 ; 140% growth in new business – shared services in 18 mths (TCV $104 mm) at Co. 2 ; 80% growth in KPO business (TCV $ 110 mm) at Co. 3
Key Business Functions managed:
Key Business Functions managed: Strategy, Program management, people excellence and Human/systemic Change Management, Risk & Compliance
Created and executed global business strategy, driving organic and inorganic growth; through effective Board-level Governance, collaboration, expectation management ; Running the Program Management office for global programs through effective governance, transparency and reporting frameworks
Managed Business and IT programs end-to-end: Design → Planning → Transition→Operations for outsourced businesses ; Owning up pre- sales & solution exercises / workshops / due diligence for creating new service lines – both product operations and service operations
Created and implemented site performance scorecards, people scorecards ; Co-created talent engagement, development and rewards programs across sites
Have lived through 3 M&A situations: exposure to cultural rationalization and enhancement post-merger, living through an integration and adapting to the new culture, and building on it Built a performance-driven, outcomes-driven and growth culture in a set-up which had little focus on operations excellence Stakeholder and change management across organizations ; Managing set-up and implementation of new delivery sites
Round-the-clock risk & compliance manager, across sites Creating and maintaining advisor and industry consultant relationships
Diverse Learning Across Organizations
Enel X India (part of Enel Group www.enel.com), May 2020 – present, Mumbai : Director & Strategic Partner Management & Relationships Lead – Global Financial services and Digital Platform Ops ; leading teams in India, Brazil, UK, USA, AUS; at 3 levels below the Group CEO
- Running for energy bill finance operations: billing, procurement, spend analytics, sustainability, strategic sourcing, energy reporting, advisory, customer contact, relationship management and CRM ; Q-on-Q profitability/EBITDA above target
- Accountable for new capability development, client SLAs, CSAT, P&L, employee SAT, $ under investment, outsourced vendor performance management
- OKRs include new wins (shared with Sales), cost management, data integrity on the platform, operations site performance ; cost (Euro/bill) below budget (Green OKR)
- Running x-site cross-functional strategic projects– global task force for innovation
- Accountable for weekly/monthly/quarterly business reviews and revenue analysis – Owning up the total cost, budgets and revenue assurance
- Implemented 2 strategic sourcing exercises for Technology + ops outsourcing (ran due diligence and identified outsourcing partners, contracting & SLA mgmt.)
- Planning and implementing annual operating and 3 year / 5 year strat plans
anirban ishu tayal Ranganathan
Accenture, Feb 2017– April 2020, Mumbai & Hyderabad : Vice President Delivery/Site Lead– managed Span +3000 across HYD & Mumbai ; Senior Leadership role ; P&L $150M+ TCV
- opsglobal24x7–Site Lead, managed 2 sites at Hyderabad and MumbaioperationsDigital MediaAs for Accenture’s Top-3 client (among the most powerful brands on the globe)
- Accountable for site performance (#1 site in 2017-18 for effectiveness/efficiency globally; highest recall, precision across vendors)
- End-to-end site management: effectiveness, compliance, projects, governance
- Set up a greenfield site (1500 people in 7 mnths incl ramp and BAU) – 2017 Nov to 2018 June for a Global Top-3 client; best performing site across vendors
- Owning risk and payments, fraud investigations and platform integrity ops
- Partnering with global stakeholders for business value creation and growth – co-creating and leading projects for global insights and automation, along with the clients
Regalix, Inc., 2015 – Jan 2017, Hyderabad; Director Digital marketing Operations and Center Head – Hyderabad ; Global Leadership role, reporting to the COO
- Business Head and Location Leadership or global client programs
- Accountable for running very niche and “no-surprises” revenue assurance and sales, digital marketing, account management ops for global Top-10 across NA, EMEA and APAC
- Location P&L owner for the overall Hyderabad Center (two independent sites)
- Stakeholder management and governance excellence, contract negotiations
- Developed people frameworks – perf mgmt., career planning, communications mgmt
- Scaled up the site from a cost center to profit center –7X growth in 14 months
- Cost optimization at the site level – infrastructure, technology and cross-skilling
- Building new knowledge-enabled practice/revenue streams
Computershare India JV (KCPL, a JV entity), 2014 –2015, Hyderabad; Head – Global Program Management & Solutioning; reporting to the COO
- Leading program management, solutions and new capability development for multi-tower opportunities across Computershare – for US, Canada, AUS, UK operations
- Working with Global Computershare Management team (Country Heads and PMO Leads) to envisage new business solutions and roadmap
- Set up new Knowledge-led LOBs: Legal analysis, claims, plans and mortgage KPO
- Traveled onshore (US and UK) to secure new business acquisition – workshops with stakeholders, creating implementation roadmaps and transitioning work
- Delivering through a strong operations delivery and compliance framework
Other organizations where made a difference: Cognizant, Zensar Technologies, WNS, Wipro
Personality traits: Inquisitive and curious, active listener, learner and eager to teach back, passionate traveler, excited to solve problems
Panel member in conferences on well-being https://www.linkedin.com/feed/update/urn:li:activity:6703348667673399296/
Author – focusing on building resilience and best practices https://www.linkedin.com/feed/update/urn:li:activity:6699263282810818560/ https://www.linkedin.com/feed/update/urn:li:activity:6703809043611422720/
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